50
100
150
200
250
Client
Earnity
Year
2022 - Ongoing
Scope of Work
Brand Identity
Brand Identity
Product Design
Product Design
Website Design
Website Design
Stack
Industry
Crypto
Social App
Building Earnity’s a Trusted Social Crypto Platform from the Ground Up
Building Earnity’s a Trusted Social Crypto Platform from the Ground Up
Building Earnity’s a Trusted Social Crypto Platform from the Ground Up
Earnity, a pioneering crypto platform aimed at making cryptocurrency accessible for everyone, partnered with us to create a cohesive brand identity and user-friendly product from scratch. They needed a platform that simplified crypto concepts while fostering a sense of trust and community among beginners and enthusiasts alike.
Together, we built a vibrant digital experience that combines education, usability, and social interaction. By crafting a dynamic brand and platform, we helped Earnity connect with users and redefine the crypto experience.
Earnity, a pioneering crypto platform aimed at making cryptocurrency accessible for everyone, partnered with us to create a cohesive brand identity and user-friendly product from scratch. They needed a platform that simplified crypto concepts while fostering a sense of trust and community among beginners and enthusiasts alike.
Together, we built a vibrant digital experience that combines education, usability, and social interaction. By crafting a dynamic brand and platform, we helped Earnity connect with users and redefine the crypto experience.
The Challenge
Earnity set out with a bold mission to make cryptocurrency approachable and engaging for both beginners and enthusiasts. As a brand-new player in the market, they faced several key challenges:
Earnity set out with a bold mission to make cryptocurrency approachable and engaging for both beginners and enthusiasts. As a brand-new player in the market, they faced several key challenges:
❌ Starting from Scratch
Earnity didn’t have an existing brand or platform. They needed everything—from a brand identity to a fully functional and intuitive product—built from the ground up.
Earnity didn’t have an existing brand or platform. They needed everything—from a brand identity to a fully functional and intuitive product—built from the ground up.
❌ Establishing Trust in a Skeptical Market
New users often view crypto as complex and unreliable. Earnity needed a brand that conveyed transparency, reliability, and ease of use to earn their trust.
New users often view crypto as complex and unreliable. Earnity needed a brand that conveyed transparency, reliability, and ease of use to earn their trust.
❌ Building an Engaging, Social Experience
Earnity wanted to stand out by combining a social component with crypto education, creating a platform that fosters interaction while simplifying crypto.
Earnity wanted to stand out by combining a social component with crypto education, creating a platform that fosters interaction while simplifying crypto.
Our Solution
From Concept to a Social Crypto Platform
In just a few months, we helped Earnity establish a trusted brand identity and a functional, engaging product that makes cryptocurrency approachable and accessible.
In just a few months, we helped Earnity establish a trusted brand identity and a functional, engaging product that makes cryptocurrency approachable and accessible.
THE BRAND
Crafting a Dynamic Brand Identity
We built a cohesive brand identity to position Earnity as a reliable and approachable platform in the crypto space.
We built a cohesive brand identity to position Earnity as a reliable and approachable platform in the crypto space.
✅ Fresh and Vibrant Visuals
We developed a lively color palette, clean typography, and approachable iconography to reflect Earnity’s mission of simplicity and inclusivity.
We developed a lively color palette, clean typography, and approachable iconography to reflect Earnity’s mission of simplicity and inclusivity.
✅ Flexible Brand Guidelines
The guidelines ensured Earnity’s branding was consistently applied across the app, marketing materials, and digital assets, building recognition and trust.
The guidelines ensured Earnity’s branding was consistently applied across the app, marketing materials, and digital assets, building recognition and trust.
Seamless user experience
Designing a User-Friendly Social Crypto Product
We designed and built Earnity’s platform from scratch, focusing on usability, engagement, and trust.
We designed and built Earnity’s platform from scratch, focusing on usability, engagement, and trust.
✅ Intuitive Onboarding Experience
We designed an easy-to-follow onboarding flow to introduce users to crypto concepts and platform features step by step.
We designed an easy-to-follow onboarding flow to introduce users to crypto concepts and platform features step by step.
✅ Educational and Interactive Features
The app includes dynamic tools and content that simplify complex crypto topics, making it accessible to beginners while engaging enthusiasts.
The app includes dynamic tools and content that simplify complex crypto topics, making it accessible to beginners while engaging enthusiasts.
✅ Seamless Social Integration
We incorporated a social component, allowing users to connect, share insights, and learn from one another in a secure environment.
We incorporated a social component, allowing users to connect, share insights, and learn from one another in a secure environment.
The Results
With a vibrant brand identity and a thoughtfully designed product, Earnity is now poised to lead as a trusted, social crypto platform. The cohesive user experience we built from scratch connects with users on every level—simplifying cryptocurrency, fostering community, and building trust in a rapidly evolving market.
With a vibrant brand identity and a thoughtfully designed product, Earnity is now poised to lead as a trusted, social crypto platform. The cohesive user experience we built from scratch connects with users on every level—simplifying cryptocurrency, fostering community, and building trust in a rapidly evolving market.
What Earnity says about working with us
Drip Designs transformed our vision.
Their innovative and polished work on Earnity’s platform played a pivotal role in elevating our brand presence. Their redesign not only enhanced our visual identity but also contributed to a 35% increase in user engagement within the first three months. It was a game-changer for our growth!
Their innovative and polished work on Earnity’s platform played a pivotal role in elevating our brand presence. Their redesign not only enhanced our visual identity but also contributed to a 35% increase in user engagement within the first three months. It was a game-changer for our growth!
Claire Hamilton
Director of Design at Earnity
Let’s create something remarkable together.
Get in touch. No pitches, just strategic insights.
Message us
Book a call
50
100
150
200
250
300
350
400
450
500
550
600
650
700
750
850
850
Let’s create something remarkable together.
Get in touch. No pitches, just strategic insights.
Message us
Book a call
50
100
150
200
250
300
350
400
450
500
550
600
650
700
750
850
850
Let’s create something remarkable together.
Get in touch. No pitches, just strategic insights.
Message us
Book a call
SF |
PST
Open for work
Open for work
NYC |
PST
SF |
PST
Open for work
Open for work
NYC |
PST
SF |
PST
Open for work
Open for work
NYC |
PST